Wednesday, September 14, 2011

Facebook and LinkedIn Joint Venture?

There have been a lot of rumors lately of a joint venture between social media giants Facebook and LinkedIn. While many people aren't aware of the details of the venture, it has caused both of their stock prices to jump. LinkedIn especially has seen a steady rise in their stock price since the rumors have surfaced.

Facebook has established itself as the standard for friendly, social, interaction, while LinkedIn is the powerhouse behind professional networking. Both have similarities, you create a profile, add a picture of yourself, add your friends and co-workers.  LinkedIn stands out because it allows you to upload a resume, work experience, and specialties relating to your career aspirations. LinkedIn helps you grow your professional network, find a job, find employees, or find freelance consultants.


I think there are many interesting possibilities when these two companies team up. Right now they target compeletly different demographics. Here are some interesting ways these companies could utilize their individual talents.

  • Company Pages: On Facebook, company pages are used for marketing purposes. With added LinkedIn integration they could add more in-depth company information. This could allow them to hire employees, post job listings, accept resumes, and network with other companies. 
  • Personal Resumes: Members of Facebook could upload their resume to Facebook and utilize their profile to find a job. This could be a paid-service which could be an additional revenue stream for both networks. 
  • Personal Professional Pages: Facebook users could utilize LinkedIn's engine to create a separate professional page. This page could be shared with your business connections, while leaving your personal page for friends and family. You could use this professional page to showcase your resume, portfolio, talents, and skills.
  • Company Networks: By adding the company page to the Facebook network, employees of a company could talk, hold meetings, and chat using Facebook's services such as
    • Facebook chat
    • Facebook Video Chat
    • Direct Messages
    • Status updates
There are many interesting outcomes that come from Facebook and LinkedIn's joint venture. For more information or updates check you these articles:

http://www.tmcnet.com/topics/articles/217854-rumors-joint-facebooklinked-goings-puts-shine-linked-stock.htm

http://www.skillstorm.com/blog/2011/09/linkedin-facebook-talks-partnership/?utm_source=rss&utm_medium=rss&utm_campaign=linkedin-facebook-talks-partnership


http://www.zdnet.com/blog/facebook/linkedin-stock-surges-on-rumor-of-facebook-partnership/3644

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